Enhance The Engagement at Your Hybrid Events with These 5 Must-Have Features 

Based on a survey, it has been found, “34% of event professionals plan to use the hybrid format for the majority of their events in 2023.” This demonstrates the increasing prominence of mixing in-person and virtual elements in the event sector. Organisers can reach beyond their physical restrictions through hybrid events. They can cater to a bigger audience by allowing people who are unable to attend in person due to distance, travel restrictions, or other factors to participate virtually. Sponsors also stand to gain significantly from hybrid events, as they obtain more exposure for their brand across two unique platforms, resulting in equal benefits on both fronts.

Having said that, effectively engaging attendees at hybrid events poses significant challenges. A hybrid event can provide distinct experiences to broad groups by incorporating both styles, but at the same time, it entails investing twice the effort in crafting distinct participant experiences, catering to both on-site and remote participants. Regardless of the event type, ensuring participants feel included requires active engagement with them. The above statistics show that hybrid events have grown in popularity in recent years, as they offer the best of both worlds. In this blog post, we’ll look at five trending features for hosting effective hybrid events that attract and engage your audience.

Features for Maximum Engagement –

1.Photo Booth & Gallery

The introduction of photo booths in hybrid events expands the opportunity to create lasting memories that extends beyond just in-person attendees to virtual guests as well. Hybrid event platforms enable organizers to create a visually appealing photo booth area at the physical event location, complete with artwork, backdrops, and professional lighting, catering to the in-person audience.

Simultaneously, an online photo booth can also be enabled that allows virtual guests to click and post their own photos with a variety of backgrounds, frames & filters. Moving forward, an attractive photo gallery can be created to display all the pictures posted by both in-person and virtual attendees. This will help build a delightful sense of community where attendees can have access to like and comment on pictures posted by everyone.

This feature encourages conversation, networking, and a sense of support among players, regardless of whether they are present on-site or joining electronically. Attendees get the opportunity to make relationships through face-to-face interactions and mutual recognition.

2. Treasure Hunt

Incorporate a virtual treasure hunt into your hybrid event to provide an intriguing and challenging experience. Use a dedicated event app or web-based platform that allows participants to participate in riddles, find clues, navigate spaces, and earn rewards.

This interactive activity fosters a sense of competitiveness and camaraderie among participants by encouraging exploration, teamwork, and the development of problem-solving skills. It not only allows participants to have fun during the event, but it also helps them collect prizes and achieve recognition on the leaderboard as they successfully navigate the treasure hunt.

3. Activity Leaderboard

In B2B conferences and workshops, a leaderboard for attendees would be highly valuable, allowing organizers to identify their most engaged attendees, customers, or new prospects. Gamification is a powerful tool for driving engagement, and an activity leaderboard adds a healthy dose of competition to your hybrid event. Create a leaderboard that tracks and displays the progress and accomplishments of attendees throughout the event.

Points can be awarded for a variety of activities, such as attending sessions, engaging in conversations, visiting booths or completing challenges. The real-time leaderboard could be visible both at the physical event location and on the virtual event platform, encouraging attendees to participate actively in order to secure a spot on the scoreboard.

4. Social Media Challenges

Social media plays a substantial role in event marketing by increasing event awareness. Utilize the power of social media by incorporating interactive challenges that encourage participants to connect with and share event-related content. Create unique tasks, such as photo-sharing, event update dissemination, or active participation in event hashtags. Participants that actively contribute should be rewarded with unique items, discounts, or VIP access to future events.

This feature not only increases the event’s visibility on social media but also builds a sense of connection and excitement among participants. Consider including a Q&A session or a live social wall during your hybrid meetings as well. Allow both virtual and in-person attendees to submit questions or tag you on social media in order to appear in the live feed.

5. Pop-up Games

Rather than relying on pop-ups for merely sales, a more productive strategy involves integration of pop-ups allows participants to get involved in a variety of activities like contests, networking lounges, and demo sessions. You may also choose to include interactive and fascinating pop-up games in the event that can also provide moments of enjoyment and relaxation.

Word finder puzzles, image puzzles, trivia quizzes, and mini-games can be smoothly integrated into session breaks or designated game zones at the event venue. Further, the games can be made available to virtual participants via the event app or website. These activities provide a refreshing break, fostering an atmosphere of relaxation, socialization, and enjoyment, thereby promoting engagement among individuals.

You can build immersive and engaging events that bridge the gap between virtual and in-person attendees by using technology and innovative concepts. As hybrid events become the norm, incorporating these significant traits will allow you to stay ahead of the curve and provide exceptional experiences that will leave a lasting impression on both virtual and in-person attendees. Embrace the power of Samaaro’s engagement features and unlock the full potential of your hybrid events to foster connection, collaboration, and inspiration in a rapidly changing digital landscape.

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Mastering Virtual Exhibition: Creative Product Showcasing in the Digital Age

Virtual Exhibition have gained immense popularity in recent years, especially with the advent of the pandemic. With businesses and organizations moving online, Virtual Exhibition have become a preferred option to showcase products and services. They offer a unique opportunity to connect with a global audience and provide a platform to display products to potential customers, without the limitations of physical space.

Table of Contents

• Introduction
• Importance Of Effective Product Showcasing in Virtual Exhibition
• Choosing The Right Product Showcase Approach
• Creating An Immersive Product Showcase
• Adding A Human Touch to Virtual Product Showcases
• Conclusion

Introduction

In this article, we will delve into the world of Virtual Exhibition and explore how businesses and organizations can creatively showcase their products in these digital spaces. We will discuss the importance of product showcasing in Virtual Exhibition and provide insights into how to make the most of this online medium. With Virtual Exhibition becoming a norm, it is imperative for businesses and organizations to adopt innovative ways to showcase their products and services. By the end of this article, readers will have a better understanding of the creative ways to showcase products in a virtual exhibition, and the potential benefits of product showcasing for their business or organization.

Importance Of Effective Product Showcasing in Virtual Exhibition

Virtual Exhibition have emerged as a popular alternative to traditional physical exhibitions, offering convenience and accessibility for businesses and attendees alike. However, with the absence of physical interaction, it becomes crucial for businesses to showcase their products in a virtual environment to engage potential customers and drive sales. Product showcasing in Virtual Exhibition can create an immersive and interactive experience, leaving a lasting impression on customers and ultimately leading to increased brand awareness and loyalty.

Why Showcasing Products Is Crucial in a Virtual Exhibition?

Virtual Exhibition have become increasingly popular due to their convenience and accessibility. However, without physical interaction, showcasing products effectively in a virtual exhibition becomes crucial to engage potential customers and drive sales. By using high-quality images, videos, and 3D models, businesses can present their products in an interactive and visually appealing way, providing potential customers with a better understanding of the product, which ultimately leads to increased engagement and sales.

How Product Showcasing Can Improve Engagement and Drive Sales?

Product showcasing in Virtual Exhibitions is a powerful tool that can boost sales, drive engagement, and provide valuable data analytics for businesses. By showcasing products in an immersive and interactive manner, businesses can create a memorable experience for their customers, leading to increased brand awareness and customer loyalty. One of the key benefits of this approach is lead generation, as providing visitors with an opportunity to engage with products in a virtual setting allows businesses to capture their interest and gather valuable information about their preferences and behaviors. This data can then be used to tailor marketing strategies and improve customer experiences, ultimately driving sales and growing the business.

Comparison With Traditional Physical Exhibitions

Compared to traditional physical exhibitions, Virtual Exhibition offer several advantages, such as reduced costs and increased accessibility. However, product showcasing remains a critical component for success in both types of exhibitions. While physical exhibitions provide the opportunity for customers to physically interact with products, Virtual Exhibition offer a unique opportunity to showcase products in an interactive and visually appealing manner, leading to increased engagement and sales.

Choosing The Right Product Showcase Approach

When it comes to showcasing products in a virtual exhibition, it’s essential to choose the right approach that fits your business needs and objectives. There are different types of products showcases that businesses can consider, depending on the nature of their products and the desired level of interactivity.

Types of Product Showcases

In Virtual Exhibition, there are various approaches to showcase products effectively. Some of the most common types include:

• 3D Models: These allow customers to interact with a three-dimensional representation of the product, giving them a more detailed view of its features and functionality.
• Virtual Tours: This approach creates an interactive experience for customers by taking them on a virtual tour of the product. It can include 360-degree views, multimedia content, and interactive elements.
• Product Demos: These are interactive presentations that showcase the product’s functionality and features. They can include videos, images, and interactive elements such as quizzes and surveys.

Factors To Consider While Choosing the Right Showcase Approach for Your Products

Here are some factors to consider when choosing the right showcase approach for your products in a virtual exhibition:

• Type Of Product: Consider the type of product you are showcasing, and which showcase approach will best highlight its features and benefits.
• Target Audience: Think about your target audience and which showcase approach will resonate with them the most.
• Budget: Determine how much you are willing to invest in showcasing your products and which showcase approach will fit within your budget.
• Technical Requirements: Consider the technical requirements of each showcase approach, such as the hardware and software needed, and ensure that you have the resources to support them.
• Brand Image: Choose a showcase approach that aligns with your brand image and messaging.
• Level Of Interactivity: Consider the level of interactivity you want to provide to potential customers, and which showcase approach can best provide that.
• Compatibility With Virtual Exhibition Platform: Ensure that the showcase approach you choose is compatible with the virtual exhibition platform you are using.
• Capturing Interest: When choosing a showcase approach, consider options that allow for lead generating CTA’s like “enquire now”, “meet our team / chat functions”, as they can help to convert visitors into leads and ultimately drive sales.
• Options for Scheduling Meeting/Call: Choose a showcase approach that provides options for scheduling meetings or calls with potential customers, allowing for further engagement and discussion of your products.

By considering factors such as the type of product, target audience, budget, technical requirements, brand image, level of interactivity, and compatibility with the virtual exhibition platform, you can choose the showcase approach that best highlights your products and resonates with potential customers.

Creating An Immersive Product Showcase

In today’s digital age, creating an immersive product showcase has become an essential component of successful marketing strategies. To achieve this, businesses must focus on designing an attractive and user-friendly virtual booth that incorporates interactive features and gamification to engage visitors.

Designing An Attractive and User-friendly Virtual Booth

When designing a virtual booth, it’s crucial to ensure that it is visually appealing and easy to navigate and displays your brand. The following are some ways of achieving this:

• Incorporate high-quality images and graphics to showcase products and services.
• Use a color scheme that aligns with your brand and makes your virtual booth stand out.
• Create a layout that is intuitive and easy to navigate, with clear menus and categorization.

Utilizing Interactive Features

Utilizing interactive features is another way to make your product showcase more engaging. Here are some ways to do this:

• 360-degree Product Views: This allows visitors to see a product from every angle, giving them a more immersive experience.
• Zoom: This feature allows visitors to zoom in on a product’s details and get a closer look.
• Multimedia Content: Incorporating videos and animations can help visitors better understand your products and services.
• Product Description: A detailed and accurate description of your product is essential to help visitors make informed purchase decisions.
• 3D Walkthrough: This feature provides a three-dimensional view of a product, allowing visitors to examine it from all angles and get a better sense of its dimensions and features.
• Virtual Walkthrough: This feature allows visitors to explore a physical space, such as a showroom or store, from their own device. It can provide a realistic experience that helps visitors better understand the layout and products available in the space.

(Note: Features like 3D walkthrough and Virtual Walkthrough can be implemented in property exhibitions to enhance the overall experience of the attendees)

Incorporating Features to Enhance Engagement

Gamification is another way to engage visitors and make your product showcase more memorable. Some gamification ideas include:

• Quizzes And Surveys: Engage visitors by offering interactive quizzes or surveys related to your products or industry. This not only increases engagement, but also provides an opportunity to collect valuable feedback from visitors.
• Games: Include games such as “spin the wheel” or “submit a query to participate in a lucky draw”, which can incentivize visitors to interact with your products and create a sense of excitement.

Incorporating social features is another way to encourage visitors to engage with your virtual booth. Some examples include:

• Live Chat: Offer visitors the opportunity to chat with your team members in real-time and ask questions about your products or services.
• Social Media Integration: Allow visitors to share your virtual booth on social media platforms, expanding your reach and increasing engagement.
• User-generated Content: Encourage visitors to share their experiences at your virtual booth by offering incentives for user-generated content such as photos or videos.

By designing an attractive and user-friendly virtual booth, incorporating interactive features and gamification, and incorporating social features, businesses can engage visitors and increase brand awareness and is vital component of modern marketing strategy.

Adding A Human Touch to Virtual Product Showcases

Even if it is a virtual exhibition, businesses should not forget about the little but extremely important detail – i.e., human touch. Personal interaction is crucial for creating a positive customer experience, and it’s essential for businesses to find ways to add a human touch to virtual product showcases.

Importance Of Personal Interaction in Product Showcasing

• Builds Trust: Personal interaction allows businesses to establish trust with their customers, making it more likely that they will purchase products or services.
• Enhances Understanding: Personal interaction provides customers with the opportunity to ask questions and clarify doubts, leading to a better understanding of products and their features.
• Increases Engagement: Personal interaction can help increase customer engagement and interest in products, leading to a higher likelihood of conversion.

Ways to Add a Human Touch in Virtual Product Showcases

• Live Chat: Businesses can use live chat features to interact with customers in real-time and provide immediate support and assistance.
• Video Conferencing: Video conferencing allows businesses to connect with customers face-to-face, providing a more personal and engaging experience.
• Personalized Demos: Personalized demos allow businesses to tailor product demonstrations to individual customer needs, providing a more personalized and effective sales pitch.

Best Practices for Adding a Human Touch Without Compromising on the Virtual Experience

• Keep it Professional: Personal interaction should be professional and focused on providing value to the customer.
• Be Available: Businesses should make sure that they are available and responsive to customer queries and support requests.
• Don’t Overdo It: While personal interaction is important, it’s also important not to overdo it and compromise on the virtual experience.

Conclusion

Virtual Exhibition offer businesses and organizations a unique opportunity to showcase their products and services to a global audience, without the limitations of physical space. Product showcasing is critical to engage potential customers and drive sales. Samaaro, an event technology platform, provides all the necessary tools and integration for an excellent product showcasing experience in Virtual Exhibition. By using high-quality images, videos, and 3D models, and virtual event technology, businesses can create an immersive and interactive experience that leaves a lasting impression on customers. Choosing the right product showcase approach is crucial, and factors such as the type of product, target audience, budget, technical requirements, brand image, level of interactivity, and compatibility with the virtual exhibition platform should be considered. With the increasing popularity of Virtual Exhibition, businesses and organizations need to adopt innovative ways to showcase their products and services, and Samaaro can help achieve this. So, start using Samaaro to showcase your products effectively and stand out in the virtual exhibition space.

Revolutionize Your Next Event: Top 5 Engaging Features to Incorporate in Your Virtual Trade Show 

Welcome to the exciting world of virtual trade exhibits! Virtual trade shows, like traditional trade shows, provide exhibitors with a unique opportunity to promote their brand and engage with potential clients. Exhibitors can receive access to a larger audience and leverage several unique features that improve lead generation when participating in the event. In a digital environment, attendees may connect with exhibitors and sponsors, and build prominent connections. There is no question that trade shows are most effective when attended in person, but going virtual can help you reach a wider audience, increase event visibility, meet interested attendees by setting up meetings in advance, assist booth staff in scheduling the right virtual meetings, and collect more leads through attendee engagement data that is automatically collected based on their activity.

Using virtual event platforms would provide event organizers with cutting-edge tools and features for a dynamic virtual trade show. In terms of important characteristics, a virtual event platform can simplify the integration of various components, such as virtual booths, to improve the overall experience of virtual trade shows, appointment scheduling, lead tracking, and various sponsorship levels. In this blog, we’ll discuss 5 features that can be incorporated into a virtual trade show.

Interesting Features in a Virtual Trade Show

1. AI – Matchmaking

Networking remains a core element of any virtual trade show and matchmaking is one feature that allows attendees to interact with exhibitors and vice versa. This function is typically based on an algorithm that matches participants’ interests with the offerings of exhibitors.

Virtual trade show platforms offer registration forms that let guests outline their interests so that the platform can match them with relevant exhibitors. By enabling connections between them, this innovation streamlines the event experience for both attendees and exhibitors.

A powerful matchmaking mechanism that allows guests to easily identify exhibitors who match their interests and needs is vital.

2. DIY Booths and Advanced Lead Generation

DIY booths can help exhibitors showcase their products and services in a better and more engaging way for a more personalized touch. With their logo and custom themes, exhibitors may personalize their booths and give visitors a distinctive experience that aids in setting them apart. They can use graphics, product demonstrations, product demo videos, and other interactive components to encourage audience interaction. This enables them to customize their booth for their target market and offer attendees a more distinctive experience.

Advanced lead generation features such as chats, “enquire now”, “schedule meeting”, bookmarking & wish listing can be incorporated into virtual booths for lead generation. These solutions can assist exhibitors in obtaining crucial information about guests, such as their contact details, interests, and purchasing patterns. Exhibitors can utilize this data to better target and personalize follow-up messages, which will increase the likelihood that leads will become clients.

3. Discover Solutions

Discover solutions offers advanced filters and search options that enable visitors to quickly and easily find the products or sellers that are most relevant to their needs. It allows users to do keyword or phrase searches for specific products or services.

Additionally, they may use a variety of filters to narrow down their search results, including product category, price range, location, and more. Visitors no longer have to filter through extraneous material to get what they’re searching for. Discover Solutions provides a wealth of information and resources to help them make informed decisions.

4. Meeting Scheduler

The meeting calendar tool allows visitors to set up meetings with exhibitors and vice versa. Once attendees understand the offerings of an exhibitor, the tool allows them to schedule appointments with these exhibitors and learn more about their products and services. It also allows exhibitors to create virtual booths and ask attendees to set up a meeting time. Attendees can manage their time better and not miss essential sessions by using a meeting scheduler. The event may be made more effective overall by using a meeting scheduler to personalize the experience for participants and encourage an interested and active audience.

5. Advanced Analytics

Advanced analytics is a tool that allows organisers to track the behaviour and participation of attendees. These tools provide information on participant demographics, booth traffic, popular sessions, and other important indicators.

Using advanced analytics, organisers may better understand the interests and preferences of attendees and optimise their marketing efforts appropriately. They can also utilise this functionality to monitor the event’s progress and make data-driven decisions for future events. Certain reports like time spend and user activities can assist exhibitors in identifying the most promising leads and prioritising their efforts accordingly. Additionally, you can allow exhibitors to integrate various CRMs to their booths to easily manage these leads and follow up with them.

Virtual trade shows offer many benefits, including the ability to reach a wider audience and reduce costs associated with in-person events. Samaaro with its unique set of features can help virtual trade shows be more successful and engaging for both attendees and organizers. So, what are you waiting for? Go Samaaro!

Complete Guide to Host Successful Virtual Events 

Complete Guide to Host Successful Virtual Events

In the age of social distancing, virtual events have become the new norm, and they’re not just a passing fad. These digital gatherings offer businesses a chance to go beyond the limits of brick-and-mortar venues and connect with audiences from all over the world. With the rise of cutting-edge technology, virtual events have become more engaging and interactive than ever before. So, if you’re looking for a way to spice up your relationship with customers and spice up your events, consider giving the virtual world a try!

In this article, we’ll provide a complete guide to virtual events, using Samaaro’s virtual event platform as an example, covering everything from choosing the right platform to marketing your event, and how technology can enhance the virtual event experience.

Table of Contents

• What are Virtual Events?
• Types of Virtual Events
• Why Host a Virtual Event?
• How do you Plan a Virtual Event?
• The Virtual Event Technology Checklist
• Conclusion
• F&Q’s

What is a Virtual Event?

A virtual event is a type of event where attendees participate and experience the event and its content through online means instead of being physically present at a physical location. It involves the use of technology such as live streaming, video conferencing, and other web-based tools to facilitate engagement between participants and speakers. Virtual events can include webinars, online conferences, digital trade shows, and other similar activities that are conducted in a virtual environment. They are becoming increasingly popular because of the convenience they offer and the growing trend towards remote work and distributed teams.

Types of Virtual Events

Virtual events can complement and expand your overall event program, which includes events you organize, attend, and internal company events. It’s worth noting that virtual events are not intended to replace other types of events but rather to offer a new dimension to your overall program. Below are the 7 kinds of virtual events and some important points about these events.

Webinars

• Usually, last 30-80 minutes
• Allow attendees from around the world to join and listen to one or more speaker’s present content
• Can charge attendees to join or be offered for free
• Use video conferencing tools for Q&A, live or pre-recorded video, and on-demand viewing

• Suitable for one-off educational events, internal and external training

Virtual Conferences

• Built around a live, complex agenda with keynotes, sessions, and breakouts
• Include multi-session content and community engagement tools

• Not as effective for lead capture and networking as in-person events
• Allow attendees to view keynotes in real-time and build their own agenda from on-demand content
• Allow interaction with other attendees

Internal Hybrid Events

• Used for town halls, sales kick-offs, companywide events, trainings, department meetings, etc.
• Used to share a message to the entire company when employees are not all gathered in the same place
• Can be partially in-person and partially virtual
• Suitable for virtual team-building activities

External Hybrid Events

• Held for those outside of your organization (user or industry conferences)
• Require higher levels of video production to provide a similar quality to in-person attendees
• Allow attendees who are unable to travel to participate and learn
• Not as effective for networking as in-person events

Virtual Exhibitions

• Can attract a wider audience via digital
• Provide an enhanced experience for both the audience and marketers/event organizers
• Allow for interactive features and easy access to resources

Virtual Seminars

• Showcase product offerings in intimate settings
• Can be brought online with the right technology
• Can provide a similar level of engagement if planned properly

Virtual Trade Shows

• Work best as in-person experiences but can also be held virtually
• They need to be approached differently and require the right strategy to thrive in the virtual world.

Why Host a Virtual Event?

In today’s fast-paced and ever-changing world, hosting virtual events has become increasingly popular due to the convenience and accessibility they offer. Virtual events can provide a way to connect with a global audience, reduce costs, and offer flexibility for attendees to participate from anywhere. Below are some of the key reasons why hosting a virtual event may be a smart decision for your organization.

• Accessibility: A virtual event can be accessed by attendees from anywhere in the world if they have an internet connection, making it easier for people who might not have been able to attend an in-person event.
• Cost savings: Hosting a virtual event eliminates the need for venue rentals, travel expenses, catering, and other associated costs that come with in-person events, making it a more cost-effective option.
• Flexibility: Virtual events offer more flexibility in terms of scheduling, as they can be held at any time of the day and can be pre-recorded, giving attendees the option to view content on their own time.
• Data and analytics: Virtual events provide organizers with valuable data and analytics on attendee engagement and behavior, allowing them to track and analyze attendee participation and feedback to improve future events.
• Sustainability: Virtual events are a more environmentally friendly option, as they reduce the carbon footprint associated with travel and other physical event logistics.

How Do You Plan a Virtual Event?

Planning a virtual event can seem daunting, but the process is quite like planning an in-person event. As with any event, it is important to put yourself in the attendees’ shoes and consider their experience. You don’t want to bore them with long stretches of content or neglect their need for engagement and interaction. By following standard planning tips and tricks, you can create and execute a successful virtual event.

Define Your Objectives

The first step in event planning is to define the purpose and goals of the event.  Event planners need to identify the target audience, the type of event, and the objectives that need to be achieved using technology. For example, if the event is a conference, the objectives may include providing attendees with access to high-quality presentations, networking opportunities, and the ability to interact with the speakers and other attendees.

Here are some questions you should be asking before planning any virtual event.

• What do you want to achieve through this event?
• Is it to generate leads, build brand awareness, educate attendees, or something else?
• What will be the session length and event length?
• Will you charge for the event, or will it be free?

• What information will be shared with the attendees?

Defining your objectives will help you make informed decisions throughout the planning process.

Choose the Right Platform

The most crucial step in hosting a successful virtual event is choosing the right platform. Samaaro’s virtual event platform offers a wide range of features and customization options to make your event stand out. Some of the features include:

• Custom branding: Samaaro’s virtual event platform allows you to brand your event with your company’s logo and colors, making it feel like a natural extension of your brand.
• Interactive elements: Samaaro’s virtual event platform offers a variety of interactive elements like live polls, Q&A sessions, and breakout rooms, allowing you to engage with your attendees in real-time.
• Analytics: Samaaro’s virtual event platform provides detailed analytics on attendee engagement, allowing you to optimize your event and improve your future events.

Consider factors such as the number of attendees, your budget, and the type of event you’re hosting when choosing a platform.

Set a Date and Time

Once you’ve chosen your platform, it’s time to set a date and time for your event. Consider your target audience’s availability and choose a time that is convenient for them. Avoid scheduling your event during holidays or peak business hours.

Create an Agenda

Creating a clear and concise agenda for your virtual event is crucial. This will help you stay organized and ensure that your event runs smoothly. It will also help your attendees know what to expect from the event. Samaaro’s virtual event platform allows you to create a customized agenda for your event, including details such as the event’s start and end time, speakers, topics, and any interactive elements such as polls or Q&A sessions.

Choose Your Speakers

The success of your virtual event largely depends on the quality of your speakers. Choose speakers who are knowledgeable and engaging and who can offer valuable insights to your attendees. Samaaro’s virtual event platform allows you to invite and manage speakers for your event, making it easy to collaborate and ensure that your event’s content is top-notch.

Promote Your Event

Promoting your virtual event is crucial to ensure that you get the attendance you need. Use social media platforms, email marketing, and your website to promote your event to your target audience. Samaaro’s virtual event platform offers marketing tools like customizable email invites, registration pages, and social media sharing options to help you get the word out about your event.

Engage Your Audience

Engaging your audience during your virtual event is crucial to keep them interested and invested in your content. Use interactive elements such as polls, Q&A sessions, and breakout rooms to keep your attendees engaged and encourage participation. Samaaro’s virtual event platform offers a variety of interactive tools to keep your attendees engaged and ensure that your event is a success.

Follow Up with Attendees

Following up with attendees after your virtual event is crucial to maintain their interest and build lasting relationships. Send a thank-you email or survey to your attendees, asking for feedback and offering additional resources or information. Samaaro’s virtual event platform offers a post-event survey feature that allows you to gather feedback and insights from your attendees, helping you improve your future events.

The Virtual Event Technology Checklist

To host successful virtual events, relying solely on video conferencing tools isn’t enough. A comprehensive event technology platform is essential for promoting, executing, and managing virtual events. Several important pieces of event tech are critical to utilize when hosting virtual events.

1. 1. Event Website – The event website is an essential tool for promoting virtual events. It serves the same purpose as an in-person event website by providing potential attendees with event schedules, speaker information, FAQs, and registration links.
   2. Ticketing & Registration – Registration tools are critical for data collection and attendance tracking. Robust online registration tools make it easy for attendees to register, provide planners and marketers with the necessary data to plan an event, and prove event success.
   3. Email Marketing & Promotions – Email marketing is a great way to drive demand, increase registration, and keep attendees informed before and after virtual events. Automated email marketing tools provide personalized emails, open rates, and click-through metrics.
   4. Mobile Friendly – The mobile event app can be handy, accessible and the main information hubs for attendees during virtual events. Attendees can pick and choose sessions to attend, allowing planners to gather data on session popularity and attendee engagement. It can also allow attendees to connect and foster virtual connections.
   5. Feedback and Analytics – Event feedback tools not only help in collecting attendee feedback and qualifying virtual leads, but they also provide valuable analytics data that can be used to measure the success of an event and improve future events. By analyzing the data collected through post-event surveys and other feedback tools, event planners can gain insights into attendee preferences, behaviors, and needs. This information can be used to make data-driven decisions, which can help increase attendee engagement and drive more leads to sales.
   6. Integrations – Integrations ensure that vital registration and attendee data is shared between event technology systems and virtual event platforms. Attendee data can be kept in one place, allowing planners to analyze key insights from events such as session attendance and engagement.

Conclusion

In conclusion, virtual events have become increasingly popular due to the convenience, accessibility, and flexibility they offer. They provide a way to connect with a global audience, reduce costs, and offer valuable data and analytics on attendee engagement and behavior. Hosting a successful virtual event requires careful planning and execution, and the use of the right technology. By following the tips and tricks provided in this guide, including choosing the right platform, marketing your event, and enhancing the virtual experience with technology, you can create a successful virtual event that engages your audience and meets your organization’s objectives. So, if you’re looking for a way to spice up your events and relationship with customers, consider giving the virtual world a try!

Samaaro’s virtual event platform offers a wide range of features and customization options to make your virtual event stand out. With its interactive elements, custom branding options, and detailed analytics, Samaaro’s platform can help you engage your audience, create a memorable experience, and build lasting relationships with your customers.

As virtual events continue to grow in popularity, businesses need to embrace the latest technologies and platforms to stay ahead of the curve. By following the tips outlined in this guide and leveraging the power of Samaaro’s virtual event platform, you can host a successful virtual event that drives engagement, builds brand awareness, and delivers value to your attendees.

F&Q’s

Q: What is a virtual event? 

A: It is a type of event where attendees participate and experience the event and its content through online means instead of being physically present at a physical location. It involves the use of technology such as live streaming, video conferencing, and other web-based tools to facilitate engagement between participants and speakers.

Q: What are the types of virtual events? 

A: There are seven types namely webinars, virtual conferences, internal hybrid events, external hybrid events, virtual exhibitions, virtual seminars, and virtual trade shows.

Q: Why host a virtual event? 

A: Because they offer several benefits such as accessibility, cost savings, flexibility, data and analytics, and sustainability. They can provide a way to connect with a global audience, reduce costs, and offer flexibility for attendees to participate from anywhere.

Q: How do you plan a virtual event? 

A: Planning a virtual event is similar to planning an in-person event. It is important to define the objectives, choose the right platform, plan the content and schedule, promote the event, engage attendees, and measure success. The key is to use event technology to support the objectives of the event and enhance attendee experience.

Q: What is the virtual event technology checklist? 

A: The virtual event technology checklist includes choosing the right virtual event platform, audio and visual equipment, reliable internet connection, engagement tools, and backup plans. It is important to test the technology beforehand to ensure a smooth experience for attendees.